MAILCHIMP EMAIL MARKETING AGENCY

We start with your goals. Once we know what your email program is supposed to accomplish, we will help you with audience growth, donor engagement, lead nurture, enrollment communications, re-engagement, or whatever your program needs.

Your strategy drives every decision that comes after it. We build Mailchimp programs that have a reason for every send, which drives better results.

Maybe you’re starting fresh or maybe you’re inheriting a mess. Either way, it’s OK. We will set up your account correctly, from technical aspects like domain authentication and compliance settings, to marketing needs like audience structure, tags, segments, and template library.

Your foundation will be right at the start, which prevents the deliverability and data problems that plague accounts built without a plan.

Your list is not just a collection of contacts. Email is a one-to-one connection opportunity built in the inbox, so we will help you build segmentation frameworks inside Mailchimp to send the right message to the right people at the right time.

Whether based on behavior, engagement history, list source, interests, or any combination of factors, your list will be healthier, smarter and have better performance.

Automation is the gift that keeps giving. If your automation features are underused, we can design and build automated sequences that yield results. From welcome series and lead nurture flows, to donor journeys and event follow-up, we help automate so you don't have to manually send for every user action. Worried about lapsed subscribers? We can help you identify them and create re-engagement campaigns that run continuously without requiring manual lift.

Once built, automations work for you around the clock, so start saving time with them now.

While the Mailchimp user interface is very intuitive, some organizations don’t have the staffing or time and want hands-on management of their ongoing campaigns. We work as your outsourced marketing team to handle campaign creation, copywriting coordination, QA, scheduling, and performance tracking.

You focus on what you do best while we keep the email program moving along and driving engagement.

Deliverability problems don't usually announce themselves. They show up in your analytics quietly with declining open rates and increasing spam complaints. By choosing to work with us, we can help head off problems before they start with monitoring of your list health proactively, managing bounces and watching unsubscribe trends.

We will leverage tactics with re-engagement campaigns before problems compound, and ensure your technical sending setup (SPF, DKIM, DMARC) is correct.

If your organization doesn't have an in-house creative team, we’re here to help. We can help you build engaging email templates that are on-brand, mobile-optimized, and built to perform.

Your templates are a valuable asset for your organization, build it right, the first time.

Marketers just love data, and Mailchimp generates a lot of it. But when it comes to presenting results to a board or C-suite, you need data to translate into decisions. We live daily in this data and in the industry trends and best practices, so each reporting cycle, we look at what's working, what isn't, and what to adjust.

Whether you need to make the decisions, or pass on the data in a meaningful way, we give you a clear picture of how your email program is performing against the goals that actually matter to your organization.