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Branding in the Inbox

Unlocking Email Deliverability

The Importance of Certification
At 108 Degrees, we believe that meaningful credentials do more than open doors—they affirm our values, expertise, and commitment to the clients we serve.

The Dreaded Promotions Folder
The recent introduction of the Promotions folder in Apple Mail with iOS 18 has once again sparked discussions among email marketers about how this change will impact email marketing strategies.

Email Is Your Best Digital Channel

Best Re-engagement Email
What is the best performing re-engagement email you can use?

Always Be Marketing (Through Email)

How To Build An Email Marketing List

The Secret To Great Click Through Rates
The Secret to Great Click Through Rates

Strategy Tip: Segment Low Performing Audiences
Email Segmentation Improves Engagement

What Email Reporting Data Points Should You Measure?
Email Open Rates Are No Longer Reliable

Strategy Tip: Best Email Campaign to Launch

A Little Altruism Goes A Long Way
Don’t be another taker for your subscribers, be a giver in your email marketing and your generosity will come back to you tenfold.

Be Everywhere (Via Email)

Strategy Tip: Email Marketing & Lead Generation
Don’t put all your lead generation eggs in one basket. Not even email.

Are The Robots Taking Over?

Strategy Tip: Implementing Email Best Practices
Are best practices important for your organization’s long term goals? Implement them by bringing in the right resources with expertise in the specific area you need. If that's email, look to an email specialist to help.

Quality Over Quantity

Strategy Tip: Ask Questions To Better Your Email Process
